Continuous work
Product Design
Corporate marketing materials form the backbone of brand building, encompassing a wide range of tangible assets like brochures, graphics and visuals. They play a crucial role in shaping a brand's identity, messaging, and market perception. By employing thoughtful design, consistent messaging, and strategic distribution, these materials have the power to create a strong brand presence, build trust, and forge a lasting connection with the target audience, ultimately leading to brand recognition and loyalty.
My role
Design and layout
Managing design agencies
Internal Training
Messaging
Assets I’ve created include:
Folders
Brochures
Information comms
Bottom-up or two-way communication
Peer communication
Culture comms
Internal Campaign comms
Graphic design helps.
Packaging a message with the right design is crucial for the message to be understood in the way we want it to. For example, I redesigned these pictograms for Veidekke, which are used in all sales pitches.
